AEB is the new TASCAM distributor in Italy
3/16/2017
AEB/dBTechnologies and TEAC Corporation announce a new distribution for TASCAM in Italy.
BOLOGNA – AEB Industriale, the company operating internationally with the brand dBTechnologies, together with TEAC CORPORATION is happy to announce a new future for the italian distribution of TASCAM, the Japanese brand leader for professional audio recording and related equipments. Thanks to the agreement between the two brands, starting from march 16th 2017 AEB will distribute TASCAM in Italy and add the Japanese brand to its portfolio. AEB’s Sales and Marketing Director Giovanni Barbieri comments the news enthusiastically: “We are more than satisfied for this opportunity of widening our offer with such a quality brand as TASCAM. This new partnership allows us to involve new market segments while strengthening TASCAM presence in the pro-audio world. Since the very beginning, AEB handles the Italian market through its own sales network, which has been built by highly qualified yet passionate professionals reaching the whole country. We are going to support sales through communications activities and dedicated events, aiming to furtherly boost the brand presence both online and in traditional sale points.” says Barbieri.
"We are very excited to join AEB's strong sales network in Italy." said Kenji Matsu, TEAC’s executive VP of professional audio business unit. "We are sure that AEB will be the best possible partner to gain TASCAM to next-level with our new strategy to expand Pro Audio business. Last but certainly not least, we would like to express our thanks to Exhibo S.p.A. and their 11 year-old partnership. They were a professional & reliable distributor and had developed TASCAM brand with their supreme effort in Italian market." AEB’s Sales and Technical Team took a deeper dive into TASCAM product lines during a complete training at TASCAM’s head office in Tokyo a few weeks ago. Italy Sales Managers Francesco Becchetti and Stefano Lo Gaglio, together with Product Specialist Andrea Salvioli and Italy Marketing Officier Stefano Bini, get trained by TASCAM technical team and successively managed a further training for the whole sales team at AEB’s headquarters in Bologna.
Furthermore, a permanent TASCAM room has been designed in AEB’s Showroom. A new website in Italian langiage for end users will be launched in a few weeks, and a special TASCAM presentation brand event will be held in Bologna next May.