Italian Pro Audio manufacturer dBTechnologies
strengthens its position in Thailand by teaming up with Sonos Libra
, one of the local newest leading audio distributors.
Taking effect immediately, the agreement gives Sonos Libra exclusive distribution of the complete dBTechnologies’ product portfolio of touring, install and M.I. audio systems.
“In the last few years dBTechnologies’ presence in South Eastern Asia professional audio industry is considerably growing” says dBTechnologies APAC Sales Manager Manuele Poli. “We are at a point where we need strategic partnerships to meet a larger base of professionals and disclose our products’ full potential. When we met Alfonso Rodriguez and Sonos Libra’s team I immediately realized that their sales approach and advanced technical skills were exactly what dBTechnologies needed to enhance the brand perception and further flourish in the local professional market” enthuses Poli.
Sonos Libra’s CEO Alfonso Martín Rodríguez explains his clear vision of the role that dBTechnologies will play in Sonos Libra product portfolio: “dBTechnologies is a growing company and is now playing at a higher level. We are very happy to start from this stage together and we feel very fortunate to start the distribution in Thailand. Rental market in South East Asia is very competitive at any level and we currently had no products to full-fill the expectations on well-engineered and manufactured products offering a rapid ROI. Being able to offer good pricing without sacrificing performance, quality, speed of deployment and most importantly, safety, is key to most of the companies”. Says Rodriguez, “dBTechnologies VIO series offers the best solution for audio providers, and we are already planning a brand re-launching to increase visibility as well as demo events and regular public trainings on the professional systems. Also, we are creating a solid structure with our dealers to reach nationwide with the amazing dBTechnologies M.I. products”.
[In the pic, from left: Simon Rains, Sonos Libra Chief Engineer, Manuele Poli, Alfonso Martin Rodriguez]