dBTechnologies Strengthens Its APAC Team with the Appointment of Ronnie Lai as Application Engineer

dBTechnologies announces the appointment of Ronnie Lai as Application Engineer for the Asia-Pacific region.

March 10, Bologna, Italy – dBTechnologies announces the appointment of Ronnie Lai as Application Engineer for the Asia-Pacific region, further reinforcing the company’s technical presence and support capabilities across one of the most dynamic markets for professional audio. Based in Singapore, Ronnie Lai joins the APAC team bringing more than 20 years of experience as a sound system engineer, having worked with numerous international brands and key players in the professional audio industry. His extensive background in both touring and installation applications will play a key role in supporting partners, integrators and end users throughout the region. In his new role, Ronnie will focus on technical support, training activities and application design, helping partners and customers fully leverage the performance and flexibility of dBTechnologies systems across a wide range of professional applications. His work will include hands-on technical assistance, product training and on-site support for both touring productions and fixed installations.

Expressing his enthusiasm for joining the company, Ronnie Lai commented: “After more than twenty years working in the professional audio industry, I’m very excited to join dBTechnologies and contribute to the growth of the brand across Asia-Pacific. My goal is to provide strong technical support to our partners and end users, offering training, practical assistance and sharing my experience both in touring and installation environments. Among the many interesting products in the portfolio, alongside the powerful VIO series, systems such as the INGENIA IG5TR for example are destined to become increasingly successful in the Asian market thanks to their performance in particularly demanding venues, such as houses of worship. I look forward to helping our partners make the most of these solutions and to supporting the continued expansion of the brand in the region.”

Commenting on the appointment, Manuele Poli, Head of Sales APAC at dBTechnologies, stated: “Ronnie represents a big added value for the APAC team as finally our exclusive partners can count on a dedicated technical support for their team and end users. Ronnie’s large experience will be very precious to upskill our partners and clients by providing full-time support for any specific needs, especially for touring and install activities. I’m sure that thanks to his addition, the brand perception and awareness will substantially improve as well as the technical competency on our products of all our distributors and end-users. The APAC team is keeping growing and that’s just the beginning.”

With Ronnie Lai joining the organization, dBTechnologies continues to strengthen its regional structure, confirming its commitment to supporting partners and customers across Asia-Pacific through direct expertise, training and technical excellence.